Meet The Spirited: Erimish

by Cortney Carroll on February 09, 2021

My favorite go-to accessories are my Erimish bracelets.  I am always mixing and matching their stackable bead, gemstones and charm bracelets in different colors and styles to create my own custom look.  Discovering Erimish at the Atlanta Market in 2019 was a fabulous find for StyleAlum.  Their booth was like a beacon calling to us with their neon GameDay Sign and sparkling team color bracelet bar.  We could have spent all day just in their booth!

Customized Stack Bracelets 

Erimish GameDay Collection at Atlanta Market


Not only are the Ermish products amazing but so is their story.  Founded and owned by sisters Ericka Hamilton and Misha Wilson from Joplin, Missouri theirs is yet another brand in the StyleAlum Collection with women at the helm leading and designing.  From an early age, they believed that if you want to do something, you do it, and do everything in your power to make it what you want it to be. The daughters of entrepreneurs, they initially pursued their dream of going into business together in 2012 when they opened a clothing boutique in Joplin, Missouri. They knew they wanted the freedom and flexibility that comes with being your own boss.

While visiting a showroom looking for clothing to showcase in their new boutique, they met a young woman with a wide array of worn leather bracelets stacked on her arm. Her personal style spoke to them as something that they could bring to their customers in a way that had never been done before.

Stack Bracelets  - Mixer Stack, Team Color and Slinky Styles


Team Color Stacks

They launched a brand-new Bracelet Bar concept  in their boutique with the bracelets they had bought at market, separating them into groups based on their designs and colors. The mix and match Bracelet Bar allowed customers to create a stack of bracelets that represented their own personal style. The Bracelet Bar was a huge hit, but to create what they ultimately envisioned they would need to learn to design and manufacture their own bracelets from scratch. 

Pairing their own unique styles, they have gone on to not only create one-of-a-kind bracelets but the entire Erimish brand with products in over 10,000 stores. Their unique products range from stack bracelets to watch bands to earrings for GameDay to Wedding Day and everything in between. We are thrilled to bring their entire GameDay Collection, from bracelets to earrings, to our customers. To see the collection, click here.  

GameDay Earring Collection

GameDay Apple Watch Bands